A multichannel communicator working with #CommsHero types to deliver innovative comms campaigns that get results. Although a big fan of social media, I’m not afraid to use tried and tested comms channels like meeting IRL, speaking on the phone and hand writing a letter or two. Don’t just take my word for it...
“ I consider Asif as a super connecter. His approach has been a masterclass in how to use social media to network, build links and open doors. He has developed the Resource brand through translating his digital relationships into face to face networking opportunities. He has transformed a previously little known personal brand into a trusted industry commentator” (Nick Atkin, Halton Housing)
"Asif's approach to social media to build profile, relationships and share best practice is impressive. He has remained true to the golden rule of communications - knowing his audience and sticking to a personalised approach- and allowed his personality shine through at the same time. Asif's approach has got people talking (and tweeting) too!" (Caroline King, Head of Communications & Engagement, Torus Group).
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